Anyway, the real answer is always "depends".

There is always a best choice, but never a best choice for everyone/everything.

Brand loyalty when it comes to GPU makers is totaly pointless. These companies exist to make money and all of them will lie to you to do it. All of them screw up sooner or later, so sticking with any specific company regardless of the competition will get you burned.

You have to look at their current batch and judge from there.